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Optimistic Prospecting Part 6.

The open door of opportunity. Opportunity is said to be everywhere in B2B sales; data logged in January 2020 lists 5.9 million private businesses in the U.K. at the start of 2019 – more than 99% are small or medium-sized businesses (S.M.E.s) with 1 to 249 employees....

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In conversation with Jane Clare Business Strategy Coach

In conversation with Jane Clare Business Strategy Coach

Jane Clare is a Business Strategy Coach, specialising in startups and small business marketplace,  Jane lives in France while working across the globe to help business owners improve their business skills, knowledge and build sustainable growth.

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The Pareto Principle. Optimistic Prospecting Part 4

The Pareto Principle. Optimistic Prospecting Part 4

The Pareto principle also is known as the 80/20 rule. The law of the vital few, or the principle of factor sparsity states that, for many events, roughly 80% of the effects come from 20% of the causes. In this article I explain the four most common 80/20 related to sales and marketing.

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